Most Requested
Ed Freeman sources, structures, and places senior debt for operators who already have cash in. CMBS, bridge, originator funding, B2B factoring, and contracted hyperscale revenue sales. CRE, CMBS and bridge from $10 million. Originator focus $100 million a month. The desk will look at $10 million a month. Factoring from $20 million a month. Advisory fee at closing.
Last representative close: $13.65M dual tenant NNN leasehold CMBS at 6.25%. Ask about the structure.
CMBS · Bridge · Originators · Factoring · ABL · Contracted Revenue
Indicative only, as of September 1, 2026. Not a quote, commitment or offer of credit. Final pricing, leverage and terms are determined by the lender at underwriting, after full transaction materials are reviewed. PeerSense sources the file. The lender sets pricing. What these terms mean.
Indicative. Final terms depend on sponsor credit, market, and full underwriting.
Indicative as of September 1, 2026. Not a quote. Lenders set final pricing at underwriting.
The structure
Every deal is different. We find the structure that fits yours.
The book
Originator tape and factoring follow the book. CMBS and bridge follow cash in and the takeout. There is no 5 day close.
One conversation
One conversation. We assess your deal, tell you where it fits, and handle the introduction.
Not shopped
Your deal is never shopped. Three capital sources maximum, matched for fit, and your name enters the room only when both sides want the meeting.
You do not get a lender list.You get Ed on the file.
One advisor. One structure. Senior debt for sponsors who already have their equity in. Originators, factoring, CMBS, bridge, contracted revenue sale. PeerSense sources capital through a curated network of commercial lenders and capital sources.
Live archetypes from the PeerSense desk. CMBS, bridge, and CRE from $10 million. Factoring from $20 million a month. Originator focus $100 million a month.
Focus is $100 million a month. Will look at $10 million a month. $10 million is not the focus. Broker packed files sit.
Cash flow timing on high volume receivables. Consumer cards are a pass. Under $20 million a month is not this desk.
Cash in about 35 percent or better so LTV sits at 65 or under. Files below $10 million sit.
Name the takeout before the term sheet. Public floor is $10 million and up.
Signed lease by a major hyperscaler, or a lease backed and guaranteed by one. Unleased spec sits.
The cash flows sell. The building stays. Size follows the lease.
Indicative only, as of September 1, 2026. Not a quote, commitment or offer of credit. Final pricing, leverage and terms are determined by the lender at underwriting, after full transaction materials are reviewed. PeerSense sources the file. The lender sets pricing. What these terms mean.
Indicative of deal types our institutional capital advisory desk structures. Not a representation of completed transactions. Specific deal data available under NDA on request.
What We Do
Senior debt, placed with precision, one right lender, not a shopping list.
PeerSense is an institutional capital advisory firm placing senior debt for well capitalized operators, acquirers, and sponsors who already have their equity in place. Growth lanes are originators, factoring, CMBS, bridge, and data center. CRE from $10 million. Factoring from $20 million a month. Originator focus is $100 million a month. Data center from $1 billion with a hyperscaler lease. Advisory fee realized at closing.
, PeerSense Capital Advisory \u00b7 Founded by Ed Freeman, Westfield IN
PeerSense is a capital advisory firm that connects well-capitalized borrowers with a curated network of institutional lenders for commercial real estate, business acquisitions, franchise financing, and specialty lending. Direct access to a senior PeerSense advisor. Not a call center. Advisory fee realized at closing.
We work with a small number of well-capitalized operators, acquirers, and sponsors at a time. Below is how the relationship works, so you know what to expect before you ever share a deal.
We place each deal with the single capital source most likely to fund it, on the terms that fit. No spray-and-pray across a dozen desks. A file shopped to the whole market gets declined on sight, so we protect yours by bringing it to one right lender, with conviction.
When we take on your deal we commit to it, and we ask the same in return. A straightforward working relationship for the length of the engagement, no double-brokering, no going around each other. You get an advisor with skin in the outcome, not a marketplace passing your file along.
Capital prices what it can see. The equity you bring, the operating history behind you, and a clean, complete file are what earn the sharper rate and the higher likelihood of execution. We package the deal so your strengths are the first thing a lender reads.
CRE, CMBS, and bridge from $10 million. Factoring from $20 million a month. Originator focus is $100 million a month. Advisory fee generally realized at closing.
Proof
The record speaks in closed deals, not promises.
PeerSense is a founder-led capital advisory firm placing senior debt for well-capitalized institutional, mid-market, and growth-stage borrowers nationwide, sponsors who arrive with their equity already in place and need execution-grade debt placement, not capital-stack reconstruction. Ed Freeman helped build two prior companies, including one that sold for $50M, and brings that operator perspective to every debt-placement decision PeerSense advises on.
Execution-grade debt placement, not capital-stack reconstruction.
Strong borrowers get better rates. Here is what lenders look for in each category.
$10 million and up. About 35 percent cash in.
CMBS and bridge on stabilized or transitional income property.
Talk to PeerSenseFocus $100 million a month
Warehouse and forward flow. Will look at $10 million a month. $10 million is not the focus.
Talk to PeerSense$20 million a month B2B invoices
Advance 80 to 95 percent of face. Consumer cards are a pass.
Talk to PeerSenseReal activity from the PeerSense pipeline, not vanity metrics.
Live from the PeerSense CRM. Borrower identifying details are never displayed.
Deal Types
Every deal has a lane. Start in yours.
Click your situation. The form opens pre-filled. Talk to PeerSense.
Tools
Run your own numbers before anyone runs them for you.
Fifteen minutes with the desk. You will hear if the file is a fit, which lane it belongs in, and what to bring. No shopping list. No call center.
$10 million and up on CRE · Factoring from $20 million a month · Fee realized at closing
Get Matched
Bring the deal. We'll bring the right capital.
Anonymized case studies from the live public box. CMBS, bridge, and CRE from $10 million. Factoring from $20 million a month. Originator focus $100 million a month.
Closed at 6.85% / 70% LTV in 58 days; ~$1.0M/yr interest savings vs prior bridge (~10.85% prior, 400 bps spread tightening on $25M).
Sponsor was burning carry on a maturing floating-rate bridge originated during a value-add hold. Underwritten NOI of $2.27M cleared the lender debt-yield floor, and PeerSense ran the three-constraint conduit test in parallel, LTV bound at $17.5M, debt-yield bound at $26.7M, DSCR bound at $20.1M, confirming DSCR was the binding constraint. We pre-cleared three institutional CMBS conduits and selected the desk with the tightest spread on Class B suburban product. The conduit funded at $25M flat with a 3-yr IO window that defers principal long enough for the sponsor to recapture leasing reserves before amortization kicks in.
Funded 18-mo reposition bridge at SOFR+450 (9.50%) with pre-cleared CMBS exit; 28-day close.
Sponsor identified a sub-stabilized Class B office at a price that penciled only with a fast-moving bridge and a clean exit thesis. PeerSense underwrote the business plan in parallel with two paths, institutional bridge debt fund and a non-bank balance-sheet lender, and selected the bridge with the cleanest extension language. Critically, we pre-cleared a CMBS conduit takeout against pro-forma stabilized NOI before the bridge closed, so the exit lender's appetite was confirmed in writing. Bridge funded interest-only at SOFR+450 (~9.50%), 70% LTC, with carry reserve sized to cover the 18-month lease-up runway. Closed in 28 days.
Indicative only, as of September 1, 2026. Not a quote, commitment or offer of credit. Final pricing, leverage and terms are determined by the lender at underwriting, after full transaction materials are reviewed. PeerSense sources the file. The lender sets pricing. What these terms mean.
Disclaimer: Case studies are anonymized representations of deal types PeerSense routinely structures. All borrower names, specific property addresses, and identifying details have been altered or omitted to protect client confidentiality. Loan amounts, rates, LTVs, and structural details reflect typical institutional terms PeerSense has placed; individual deals vary with credit, sponsor, and market conditions.
“Ed is a problem solver and always looking to help individuals and companies achieve their goals. He has the work ethic and communication skills to get in front of decision makers of all shapes and sizes. Ed is a consummate professional and I have enjoyed working with him and getting to know him over the past few years.”
Ryan Grand, Managing Director · Mayfair Capital PartnersVerified via LinkedIn →“Ed was of great help. We were working with a tight deadline and he secured senior debt quickly, gathering a half dozen term sheets within a week's time. He was pleasant, on top of things, and highly professional. We will certainly work with Ed again, and can strongly recommend his people-connecting skills to anyone interested in high-quality contacts.”
Dave Klivans, Client · Always Make Time to Be KindVerified via LinkedIn →“Ed is an exceptional franchise broker. He offers cost-effective 401(k)/IRA ROBS solutions and SBA funding options that set him apart in the industry. Unlike most, he provides these services without any upfront fees, which is VERY rare to find. Ed also brings helpful tax strategies and ideas to the table. His network is another standout feature, connections include franchise and non-franchise attorneys, investment bankers, financial advisors, tax consultants, and private equity investors.”
Joshua Malik, Founder & CEO · Joshua Tree Experts, Tree Care FranchiseVerified via LinkedIn →“Ed is as good as they come in his field. He is extremely persistent, knowledgeable and willing to go the extra mile for his clients. I worked with Ed for close to two years trying to find a franchise I thought was right for me. I had nearly given up hope. Then Ed called me at 6:30pm on a Friday night and he had found the perfect fit. I ended up purchasing three territories of the men's health franchise Ed presented to me.”
Jerod Wolff, Commercial ManagerVerified via LinkedIn →“Ed's expertise in financial solutions has been instrumental in our franchisee's success. He consistently demonstrates an exceptional ability to provide unique and cost-effective 401(k)/IRA ROBS solutions and SBA funding options. His network spans individuals capable of writing multi-million-dollar checks to entities prepared to invest up to one or two billion dollars. What truly sets Edward apart is his dedication to honest and straightforward communication.”
Dylan DeGroat, Director of Operations · Joshua Tree Experts FranchisingVerified via LinkedIn →“Ed is an exceptional leader and consultant in the franchising industry. He is consistent and thorough in his follow up and helped our brand execute our first multi-unit franchisee in the Scottsdale market. He works hard for his clients and provides them with the support and guidance to give them confidence in their decision to invest in a franchise.”
Kaitlin Johnson, Franchise Advisor & Development LeaderVerified via LinkedIn →“Even after I purchased the Franchise, Ed is still a part of my journey, following up to see if he can help in any way, or just being a friend and asking how things are going. I would highly recommend using Ed's company if you are considering purchasing a franchise. No pressure, only good honest information and guidance.”
Matt Hamm, Vice President · PharmaneekVerified via LinkedIn →“Ed at Peersense was awesome to work with. He has a realistic and no BS outlook on things and he truly cares about finding the right franchise for you. I initially talked to multiple franchise consultants but quickly decided to work exclusively with Ed and he ended up finding the perfect franchise opportunity for me!”
Matt Haugen, MS, EntrepreneurVerified via LinkedIn →“I've had the pleasure of working with Ed Freeman over the years, and he has been a constant source of encouragement, insight, and creative problem-solving. From providing me with strategic business solutions to coaching me through challenges, Ed has always been generous with his time and expertise. His ability to identify opportunities, offer actionable advice, and genuinely care about others' success sets him apart as a true leader and strategist.”
Matt Long, Director · SSA Group LLCVerified via LinkedIn →“Ed is a wizard at finding niche, lucrative opportunities and is insanely well connected with investment firms. Certainly a 'go-to' person for thoughts and inspiration. Always willing to be a resource and generous with his time helping others.”
Steve Iskander, Founder & CEO · Intrepid FinanceVerified via LinkedIn →“Mr. Edward Freeman is a self motivated entrepreneur who is a go getter. I have enjoyed working with Mr. Freeman on various projects and found him to be energetic and goal oriented. I highly recommend Mr. Freeman for any projects requiring his expertise.”
Dr. Matthew Steiner, MD, Medical Director · Gameday Men's HealthVerified via LinkedIn →“Ed is a very hardworking person who sees the big picture but also pays attention to detail. He does not give up on things and has a lot of drive to compete and succeed. He wants to learn and is not afraid to admit when he does not know something. He is a high integrity person with a very strong work ethic.”
Anthony Lennen, Owner & President · L2 Consulting, LLCVerified via LinkedIn →Live reviews from our verified Google Business Profile
Occupancy, cash in, and what is on the books. No spam.
By submitting you agree to receive emails, calls, and texts about rates from PeerSense Capital Advisory. We do not sell or share your data.
Indicative only, as of September 1, 2026. Not a quote, commitment or offer of credit. Final pricing, leverage and terms are determined by the lender at underwriting, after full transaction materials are reviewed. PeerSense sources the file. The lender sets pricing. What these terms mean.
Originators, factoring, CMBS, bridge, data center. Talk to PeerSense.
Focus $100 million a month. Will look at $10 million a month. $10 million is not the focus.
B2B invoices from $20 million a month. Advance 80 to 95 percent of face. Consumer cards are a pass.
$10 million and up. Cash in about 35 percent. Stabilized income property.
$1 billion to $30 billion plus. Signed lease by a major hyperscaler, or backed and guaranteed by one.
Our calculators and quiz help you understand your options in 60 seconds.
A few useful next steps, nothing here dead-ends.
DSCR, debt yield, bridge-to-CMBS, factoring cost and more, size a deal in 60 seconds.
OpenAnonymized case studies across CMBS, bridge, SBA, DSCR and franchise buyouts.
OpenLender discipline, charge-off signals and sector benchmarks from our data moat.
OpenOriginators, factoring, CMBS, bridge, and data center. Talk to PeerSense.
Non recourse securitized mortgages for stabilized properties. Convert bridge to permanent CMBS. $10 million and up. Cash in about 35 percent.
Construction, bridge, takeout, and contracted revenue sale. $1 billion to $30 billion plus. A signed lease by a major hyperscaler, or a lease backed and guaranteed by one.
Warehouse and forward flow. Focus is $100 million a month. Will look at $10 million a month. $10 million is not the focus.
B2B invoices from $20 million a month. Advance 80 to 95 percent of face. Consumer cards are a pass.
CMBS, bridge, and permanent debt for stabilized properties. $10 million and up. Cash in about 35 percent.
Acquisition and reposition. $10 million and up. Name the takeout. Cash in about 35 percent.
Hotel acquisitions, refi, and renovation. Public files from $10 million. Cash in about 35 percent.
Up to 89 percent of contracted lease value. 15 year lease signed or guaranteed by a hyperscaler. Owner keeps the facility.
Non bank institutional capital. $10 million and up.
Common questions about working with PeerSense
Have more questions? We're here to help.
Talk to PeerSenseAccess to every major financing product through our lender network
Will look at $10 million a month. $10 million is not the focus
The book has to already be buying
Clean tape. Broker packed files are a pass
B2B invoices. Advance 80 to 95 percent of face
Will look at $10 million a month. $10 million is not the focus
Secured by inventory and receivables. Loss tape required
Non recourse securitized commercial mortgages
Short term capital for repositioning or acquisition
Search lane. Cash in about 35 percent
Signed lease by a major hyperscaler, or backed and guaranteed by one
15 year lease signed or guaranteed by a hyperscaler
Cluster and inference equipment is not the building box
Search only. Not a growth lane
Owner occupied real estate. Search only
Manufacturers. Search only
Free tools, data, and guides to help you understand your financing options. No account required, no strings attached.
Key terms every borrower should know, from amortization to working capital, explained in plain English.
Estimate monthly payments, DSCR ratios, and acquisition capital stacks before you talk to a lender.
See if the file sits in originator tape, factoring from $20 million a month, CMBS, bridge, or data center.
Real-world deal breakdowns, SBA program updates, and capital market trends from the PeerSense team.
Live Fed funds rate, prime rate, SBA base rates, and Treasury yields updated in real time.
SBA lending data by industry: loan volumes, average loan sizes, default rates, and lender activity.
PeerSense covers every major capital structure, from CMBS, bridge, and DSCR / non-QM to institutional private credit, mezzanine, factoring, and SBA. Find the right fit for your deal.
Last representative close: $13.65M dual-tenant NNN leasehold CMBS at 6.25%. Fifteen minutes to hear if your deal belongs on this desk.
Live benchmark rates from the Federal Reserve Economic Data (FRED). These rates serve as the foundation for commercial lending pricing across all loan products.
Live data temporarily unavailable
Showing last known values from March 2026. Current Prime Rate should be approximately 6.75% (verify at FRED).
Updated: Sep 7, 2026
Updated: Sep 7, 2026
Updated: Sep 7, 2026
Updated: Sep 7, 2026
Updated: Sep 7, 2026
Updated: Sep 7, 2026
Indicative as of September 7, 2026. Not a quote. Lenders set final pricing at underwriting.
Source: Federal Reserve Economic Data (FRED), Federal Reserve Bank of St. Louis
Rates shown are the most recent published observations. Benchmarks are informational only and do not constitute rate quotes.
Three simple steps from inquiry to funding
Share your financing needs, deal structure, and timeline. We listen first.
Our team designs the optimal capital stack and connects you with the right lenders from our network.
We manage the process, negotiate terms, and keep your deal moving toward funding.
We work with investors, operators, and acquirers across multiple asset classes
CMBS, bridge, and CRE from $10 million. Cash in about 35 percent.
Live boxes for operators. B2B factoring from $20 million a month. CRE from $10 million and up.
SBA is search only. Growth lanes are CRE from $10 million and B2B factoring from $20 million a month.
Equipment financing, receivables facilities, real estate purchases, and growth capital for established businesses
Brokers and intermediaries. We work with principals directly. If you are standing between us and the owner, this is not your door.
Rate shoppers collecting quotes. We publish where pricing lives. If you are assembling ten quotes to squeeze an eighth of a point, a marketplace will serve you better.
Deals with no engine. No revenue, no collateral, no cash flow — no placement. A great story is not a capital structure.
Anyone who wants their deal blasted wide. If you want forty lenders on your file by Friday, we are the wrong shop on purpose.
Anyone who will not verify. Real name, real phone, real financials. We protect identified principals, not anonymous tourists.
And one promise either way: if your deal does not fit our capital network, we tell you straight — usually within a day or two — and you will have exposed nothing. We would rather give you a fast no than a slow maybe.
The most fundable deals in our network share a profile. A candid read on where yours stands.
Meaningful equity, durable cash flow, clean credit. The complete picture commands the sharpest pricing and the most direct path to close.
Strong equity and cash flow frequently outweigh a lighter credit profile, the premise our asset-based and Fast-50 structures are built on.
Thin equity, even alongside excellent credit, narrows the field. We'll say so early, and tell you what would change it.
Unsure where your deal sits? A brief conversation settles it.
Independent capital advisory, not a traditional broker. We structure deals, not push products.
Traditional brokers push products. PeerSense acts as your capital advisor, analyzing your deal, structuring the right financing, and matching you with the best-fit lender. We work for you, not the bank.
PeerSense earns a referral fee at closing, paid by the lender, the borrower, or split between both depending on how the deal is structured. The fee is established upfront in our agreement before any work begins.
Access to a curated network of capital sources including banks, credit unions, private lenders, and institutional funds. A bank denial is not a capital denial.
We specialize in transactions that require creative structuring, multiple capital sources, or non-standard terms. CRE from $10 million.
The financings our capital advisory desk structures and places with the lenders in our network
Stabilized and transitional CRE. Cash in about 35 percent. A $2 million broker handoff is a pass.
Focus is $100 million a month. The desk will look at $10 million a month. $10 million is not the focus.
B2B invoices from $20 million a month. $240 million a year is not a $240 million facility. At 60 day terms an 85 percent advance funds about $34 million.
A signed lease by a major hyperscaler, or a lease backed and guaranteed by one. Unleased spec sits.
Representative structures, not specific completed transactions. Figures and details are composited from the deal types our desk arranges and the lenders in our network fund, shown to illustrate structure, not as a record of individual closings.
Tell us about the deal. Edward reviews it directly and reaches out after the file is on the desk with the capital sources most likely to fund it.
$10 million and up. Cash in about 35 percent. Stabilized income property.
$10 million and up. Name the takeout first. Cash in about 35 percent.
Focus $100 million a month. Will look at $10 million a month.
$20 million a month B2B invoices. Advance 80 to 95 percent of face.
$1 billion to $30 billion plus. Signed or guaranteed hyperscaler lease.
Up to 89 percent of contracted lease value. 15 year hyperscale offtake.
Curated capital network | The desk will reach out | Fee realized at closing
